Projo Sports Blog

The Boston Red Sox were bestowed with the award for 2008 Professional Sports Team of the Year in the inaugural Sports Business Awards. Other sports franchises nominated for the award include the Buffalo Sabres, Hendrick Motorsports, Phoenix Suns and Toronto FC.

The Sports Business Awards, presented by Street and Smith’s Sports Business Journal and Sports Business Daily, were initiated to recognize the best that the sports business has to offer. The award ceremonies, held at the Mandarin Oriental Hotel in New York City Thursday night, recognized the Red Sox for being "baseball’s gold-standard operation” and “the game’s unofficial organizational leaders”, for the ballclub’s efforts “to expand internationally”, “build a sponsorship base that has tripled during (this) six-year ownership tenure” and “successfully renovate storied Fenway Park”. Principal owner John W. Henry also received a nomination for Sports Executive of the Year.

The 2008 season is the 108th season in the illustrious history of the ballclub and the 7th for the current ownership led by Henry, chairman Tom Werner and president/CEO Larry Lucchino. Under their stewardship, the franchise has won two World Series championships while selling out Fenway Park for 414 consecutive games dating back to May 15, 2003, second only to the 455 by the Cleveland Indians and a record the organization hopes to surpass later this season.

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